Having sold a product or service to a customer, there are often additional products or services which may be of interest, e.g., training, service contracts or related products. Close with a call to action.
1234, Main Street
Boston, MA 02123
08 April, 2005
<Recipient Address Goes Here>
Hello,
Now that you <what the customer purchased>, we thought you might be interested in <additional product or service>. The benefits of <reader action> include:
- <list of benefits>
If you would like <offer>, <desired reader action>. We look forward to hearing from you soon.
Regards,
Jim Karter
encl: <List of enclosed items goes here>
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